Dear Exhibitor,

We are all aware that Victoria is enormously diverse in its winemaking. How do you capture that diversity and present it in a positive way? With the 2018 wine show season in full swing, the committee of the Victorian Wine Show is now seeking to answer that question. To begin, we want to make diversity inclusive–our aim is to make the Victorian Wine Show a show that will benefit ALL Victorian producers.
Here are just a few of the developments that can help Victorian producers and the Victorian Wine Show stand out from the crowd:

  1. You may have seen the April/May James Halliday magazine insert featuring the trophy winners from the 2017 Victorian Wine Show. The publication costs were borne by the Victorian Wine Show, with support from the state government. We are currently negotiating for funding to allow a similar publication for the 2018 wine show. If we are successful, we plan to focus on Victoria’s regions and feature the medal winners from each region.
  2. 2017 scholarship winner Tony Fikkers, from the Yarra Valley’s Fikkers Wines, flew out to France in June to research the use of stems in red wine fermentations. Tony travelled to Burgundy, Beaujolais and the Rhone Valley and will report his findings to the industry in an accessible format as soon as possible.
  3. The inaugural Premier’s Trophy award was very well received by the Victorian wine industry and it generated some useful publicity for the state’s wines. We will develop this concept in the next few years so that it becomes a genuine regional partnership for promoting the wines of Victoria. Ideas include regional judges on our tasting panel each year. At Parliament House recently, we conducted a very successful tasting featuring the trophy candidates and the Premier’s Trophy concept aroused great interest. You can find further information and photos on our website.
  4. Major sponsor, Labelhouse, has agreed to prepare medal stickers that will be available for exhibitors to publicise their successful wines from the 2018 show. We have discussed this for a few years but finally, with the support of Labelhouse, we can make it a reality.

In 2018, we will be using the AWRI “Showrunner” software package to manage entries, judging and results. This will require a few small changes to the way you enter your wines into the show but I am sure many of you are already familiar with this system and have used it to enter other shows. Overall, it will streamline the process and make running the show more secure and reliable.

This year’s important dates are listed below:
Schedule published and opening date for entries: 1 August 2018
Closing date for entries: 30 September
Closing date for delivery of exhibits: 12 October
Judging dates: 31 October-2 November
Exhibitors’ tasting and Presentation of Awards: 15 November
We look forward to seeing you at the 2018 Victorian Wine Show.

All the best

Robert Paul
Director, Victorian Wine Show